Fajr Noor Blog

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BooksSlice of Paradise Islamic quotes and poetry book by Fajr Noor

20 Top Paradise & Jannah Quotes from Slice of Paradise Book

Sometimes all it takes is a few words to pull our hearts closer to Jannah and remind us why we strive. That’s the idea behind Slice of Paradise, a small taste of paradise found in the middle of eve...

Abaya Size GuideHalf of All Abayas We Sell Are the Two Shortest Lengths

Half of All Abayas We Sell Are the Two Shortest Lengths

4,485 sized orders analysed. Size 52 alone took 27.4% and the two shortest lengths took 52.4%. Why abaya sizing confuses people, and what it really measures.

Abaya ColoursA woman wearing an olive green crinkle abaya and matching hijab holding an iced coffee

Earth Tones Beat Brights: What 2,723 Hijab Orders Reveal About Colour

Analysis of 2,723 hijab orders across 29 colourways. Black took 23%, but the real story is what replaced it: brown, moss, sage, fossil and olive.

Data57% of Hijab Caps Are Black. Only 24% of Abayas Are

57% of Hijab Caps Are Black. Only 24% of Abayas Are

Our sales data shows a clear pattern: the layer people see gets colour, the layer nobody sees stays black. 1,373 cap orders compared with 4,334 abayas.

DataA woman in a navy abaya and matching hijab standing in a stone courtyard

Norway Buys More Abayas Than Germany, Sweden or New Zealand

Norway placed 263 orders to Germany's 141 and Sweden's 121, and converts at almost double the US rate. The most surprising finding in our sales data.

Abaya ColoursA woman wearing an emerald green Maryam abaya from Fajr Noor

We Sold 4,334 Abayas Last Year. Only 1 in 4 Was Black

We analysed 4,334 abaya orders across 39 colourways. Black was 24.6%. Coffee outsold white. Here is what modest fashion actually buys.